Actually, I didn't want to exhibit at any trade fairs anymore. Why? Times have changed, and people used to shop at trade fairs—partly to take advantage of trade fair discounts. Today, people order a lot online. Yes, me too... but: It's so much more fun to chat with people, exchange ideas, touch bags, try them out, browse...
To everyone reading this: come back to trade shows. Be social (not social media). Buy directly from the manufacturers. Support small brands!
I look forward to getting to know you personally.
Your SilkeN